They still make the product. There's a commercial on cartoon network for customizable beyblade units.
There used to be a post here that said "it might have been a knockoff, but I'm 87% sure it was beyblade."
I vaguely remember watching an episode waaay back when I was younger. It had something to do with getting a drowning puppy out of a river...with the use of their spinning tops. At that moment I decided to never bother myself with the franchise ever again.